Daotomata

Your aesthetic clinic stops paying 4 vendors. And starts filling the agenda by itself.

Own website + booking with deposits + before/after gallery + SMS/WhatsApp reminders + automated reviews + server-side Meta Ads. One platform. €229/month. Live in 4-5 weeks.

  • No annual contract — 3-month exit
  • 28-day setup or refund
  • Doctoralia/Treatwell-free: your brand, your patients
  • Human support ES/EN/FR
Limited spots Q2 2026
DoctoraliaTreatwellGoogle CalendarCal.comStripeWhatsApp Business360dialogResendMeta Pixel + CAPIGoogle Search ConsoleUmami AnalyticsHoldedQuadernoHubSpot CRMDoctoraliaTreatwellGoogle CalendarCal.comStripeWhatsApp Business360dialogResendMeta Pixel + CAPIGoogle Search ConsoleUmami AnalyticsHoldedQuadernoHubSpot CRM
THE COST OF DOING NOTHING

What you lose every month without a vertical system.

Verified data from EU sector + Eurostat + Market Data Forecast.

65-75%
aesthetic clinics without a converting own website
Eurostat 2024
€5,000-12,000
lost monthly to no-shows at a 50-sessions/week clinic (avg ticket €200-500)
Cognitive Market Research
12-20%
commission Treatwell charges on every booking
Treatwell public pricing
10.8%
CAGR EU aesthetic market 2025-2031
Market Data Forecast

I pay €100/month to Doctoralia + 18% commission to Treatwell. The clinic isn't mine, it's theirs. When someone searches my clinic on Google, I show up as just another result in their marketplace.

Dr. Sofía Robles
Dr. Sofía Robles
Aesthetic physician · Madrid
WHAT'S BROKEN

The typical stack isn't a stack. It's a hole.

  1. 01Stack of 5 tools that don't talk to each other
  2. 02Patients living in Treatwell/Doctoralia, not in your CRM
  3. 03Meta tracking without server-side = unreal ROAS in high-ticket sector
  4. 04Before/after gallery on third-party social, no consent management
EVERYTHING YOU NEED

Everything your aesthetic clinic needs. In one invoice.

Web + agenda with deposits + before/after gallery + communications + tracking + reputation + CRM. One platform. One invoice.

Professional website with local SEO

Your domain, your brand, optimized for your city. MedicalBusiness schema, sitemap, hreflang ES/EN/FR.

Legal before/after gallery

Image management with integrated consent management. Compliant with EU healthcare regulations.

Booking with Stripe deposits

Extended Cal.com + deposit charge at booking. Reduces no-shows to 5-8%. SMS/WhatsApp at 24h and 2h.

Automated reviews

We ask for Google + Doctoralia reviews after each session. Zero manual effort.

CRM segmented by treatment

Each patient with treatment history. Cross-channel conversations in a single inbox.

Digital consent forms

Templates per treatment aligned with EU healthcare regulations (HSE, AEMPS). Digital signature included.

Maps SEO + Google Business

Local optimization. Ranking in 'aesthetic medicine near me'.

Server-side tracking

Server-side events to Meta CAPI, GA4 and your CRM. No loss from blockers or cookies, full attribution to closing.

Multi-touch attribution

UTM, fbclid, gclid captured. First/last touch cookies. You know which channel brings each patient — critical in high-ticket.

Lead scoring + automation

Each form scores the patient and triggers sequences without touching code.

Email sequences

Welcome, post-treatment, follow-up, renewal. Templates per language.

GDPR + healthcare data

EU servers, at-rest and in-transit encryption, signed DPA, medical consent log.

HONEST COMPARISON

Why we're not Doctoralia or Treatwell (and why that's good for you).

Verified public pricing. Daotomata replaces the entire stack in one invoice.

Plataforma única

Daotomata

€229/mo
  • Own website under YOUR brand + domain
  • Booking with Stripe deposits (anti no-show)
  • Before/after gallery with consent management
  • No commission per booking
  • Unlimited SMS + WhatsApp reminders
  • Automated Google + Doctoralia reviews
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM segmented by treatment (LTV)
  • Local SEO + MedicalBusiness Schema
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • EU healthcare consent forms (HSE, AEMPS)
  • Automatic monthly reporting (PDF)
  • Your patients belong to you (no marketplace capture)
  • Cross-channel human support (no tickets)
  • One invoice, one support
  • 3-month exit clause, no penalty
  • Stack integrated and maintained by our team

Doctoralia

~€100/mo
  • Own website under YOUR brand + domain
  • Booking with Stripe deposits (anti no-show)
  • Before/after gallery with consent management
  • No commission per booking
  • Unlimited SMS + WhatsApp reminders— Email only
  • Automated Google + Doctoralia reviews
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM segmented by treatment (LTV)
  • Local SEO + MedicalBusiness Schema
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • EU healthcare consent forms (HSE, AEMPS)
  • Automatic monthly reporting (PDF)
  • Your patients belong to you (no marketplace capture)
  • Cross-channel human support (no tickets)— Tickets
  • One invoice, one support
  • 3-month exit clause, no penalty— 12 months
  • Stack integrated and maintained by our team

Web + Treatwell

~€400/mo + commission
  • Own website under YOUR brand + domain— Limited
  • Booking with Stripe deposits (anti no-show)
  • Before/after gallery with consent management
  • No commission per booking— 12-20% Treatwell
  • Unlimited SMS + WhatsApp reminders— Add-on
  • Automated Google + Doctoralia reviews
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM segmented by treatment (LTV)
  • Local SEO + MedicalBusiness Schema— Pay extra
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • EU healthcare consent forms (HSE, AEMPS)
  • Automatic monthly reporting (PDF)
  • Your patients belong to you (no marketplace capture)— Theirs
  • Cross-channel human support (no tickets)— Tickets
  • One invoice, one support
  • 3-month exit clause, no penalty— Monthly
  • Stack integrated and maintained by our team
View full comparison table
Capacidad
Daotomata
€229/mo
Doctoralia
~€100/mo
Web + Treatwell
~€400/mo + commission
Own website under YOUR brand + domainLimited
Booking with Stripe deposits (anti no-show)
Before/after gallery with consent management
No commission per booking12-20% Treatwell
Unlimited SMS + WhatsApp remindersEmail onlyAdd-on
Automated Google + Doctoralia reviews
Server-side tracking (Pixel + CAPI dual-source)
CRM segmented by treatment (LTV)
Local SEO + MedicalBusiness SchemaPay extra
Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
Form routing + lead scoring + automation
EU healthcare consent forms (HSE, AEMPS)
Automatic monthly reporting (PDF)
Your patients belong to you (no marketplace capture)Theirs
Cross-channel human support (no tickets)TicketsTickets
One invoice, one support
3-month exit clause, no penalty12 monthsMonthly
Stack integrated and maintained by our team
HOW IT WORKS

From paying 4 invoices to just one in 28-35 days.

Founder-led onboarding. 2-3 intensive days from Daniel per clinic.

  1. 1

    30-min discovery

    We audit your Google Business, your Meta Ads account, compute the real cost of your no-shows and map your patient pipeline.

    Day 0
  2. 2

    Technical setup

    We capture identity, content, treatment catalog, pricing. Import patients from Doctoralia/Treatwell if you have them.

    Days 1–7
  3. 3

    Migration + go-live

    Website on your domain. Booking with Stripe deposits active. Before/after gallery with consent. SMS/WhatsApp reminders. Reviews automation. Google Business optimized.

    Days 8–28
  4. 4

    Continuous optimization

    Automatic monthly reporting. Local SEO + server-side Meta Ads iteration. WhatsApp support in your language.

    Day 29+
BONUSES INCLUDED

Plus you get this. Free.

Additional bonuses you won't find with Doctoralia or any agency. Real, verifiable value.

BONUS #1

Local SEO audit of your area

Competition analysis, 5 priority keywords per treatment, Google Business optimization plan. Yours as a report whether you sign or not.

Valor:€300· GRATIS
BONUS #2

Server-side Pixel + CAPI setup

Meta Pixel + Conversions API with event_id dedup, Google Tag and Umami. Critical in high-ticket: real ROAS, not inflated.

Valor:€500· GRATIS
BONUS #3

Assisted patient migration

If you come from Doctoralia, Treatwell or Pabau — we import your agenda and reviews. No extra cost.

Valor:€400· GRATIS
BONUS #4

Healthcare consent form templates

30 informed consent templates per treatment (botox, fillers, laser, peelings) aligned with EU national regulations.

Valor:€390· GRATIS
28DAYS
CONTRACTUAL GUARANTEE

28 days or we refund the entire setup.

If in 28 days we don't launch your website + booking with deposits + tracking working, we refund the €990 setup. And if in 3 months you don't see measurable value, you leave without paying any more retainer and keep your domain + your exportable data.

No annual contractSetup refundYour domain stays yoursExportable data
Complete platform · aesthetic clinics

Daotomata Aesthetic

The single invoice that replaces Doctoralia + Treatwell + ads agency + Twilio + Mailchimp + CRM.

Fixed monthly fee
229/month
+ €990 setup · −50% if you sign this month
  • Own website under YOUR brand + domain
  • Booking with Stripe deposits synced with Google Calendar
  • Before/after gallery with consent management
  • Unlimited SMS + WhatsApp (up to 2,000/month)
  • Automated post-treatment reviews
  • CRM segmented by treatment with LTV
  • Server-side tracking (Pixel + CAPI dual-source)
  • EU healthcare consent forms (HSE, AEMPS)
  • Local SEO + multi-language ES/EN/FR
  • Monthly reporting + human support
Book 30-min diagnosis28 days or refund · 3-month exit
REAL RESULTS

What clinics that left Doctoralia and Treatwell and centralized everything say.

Three cases of aesthetic clinics that centralized their stack and multiplied direct deposit-backed bookings.

“We went from 18 to 52 online bookings per month in 8 weeks, all with Stripe deposits. No-shows dropped from 28% to 6% and the before/after gallery on our own website increased conversion by 40%.”

Dr. Sofia Vidal
Dr. Sofia Vidal
Founder · Clínica Estética Vidal · Madrid

“We recovered 18% of the budget we were losing on Treatwell commissions. Now every patient is ours, with their treatment history in the CRM. The monthly reporting is what the team uses most.”

Dr. Marc Devesa
Dr. Marc Devesa
Medical Director · Clínica Estética Devesa · Barcelona

“Server-side tracking changed the business: in high-ticket, knowing real ROAS makes the difference. We went from 'we think these ads work' to knowing the exact cost per new patient. We pay €18 per qualified lead on Meta and ROAS shows real.”

Dr. Aitor Larrabe
Dr. Aitor Larrabe
Owner · Aesthetic Bilbao · Bilbao
Q2 2026 OFFER

Setup −50% (€495 instead of €990) if you sign this month.

Only applies to the next 5 aesthetic clinics that sign before cohort closes.

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Everything you wanted to ask before the demo.

Real objections we hear in discovery. Direct answers, no jargon.

Is migration from Doctoralia or Treatwell viable?
Yes. We import your active agenda, your patients with treatment history and your public reviews in 3-7 days. We keep the old system active in parallel during transition to not lose bookings. Early adopter cohort: no extra cost.
How does it prevent no-shows in high-ticket?
Booking with mandatory Stripe deposit at booking time (configurable: 20-50% of the treatment value). Automatic reminders at 24h and 2h via SMS and WhatsApp Business. Typically reduces no-shows from 25-35% (common in aesthetics) to 5-8% in 8 weeks.
Does the before/after gallery comply with healthcare regulations?
Yes. Integrated consent management system: each image requires signed consent from the patient for advertising use. Legal templates adapted to national regulations (ES, FR, IT, PT, DE). On-demand deletion and consent log.
Does it work with my personal WhatsApp or do I need a business account?
You need WhatsApp Business (free) or WhatsApp Business API via 360dialog (we configure it). We do NOT use your personal number. Recommended: dedicated clinic number.
What tracking can I do with this?
Meta Pixel + server-side CAPI dual-source (with event_id dedup), Google Tag, self-hosted Umami. We capture UTM, fbclid, gclid and referrer on every visit; first-touch 90d and last-touch 30d cookies. Critical in high-ticket: you know exactly which ad or channel brought each patient. Your campaigns measure right even when iOS blocks cookies.
Do I have automations for my patients?
Yes. Form routing with no-code automation engine: each form scores the patient (lead scoring) and triggers automatic actions — email, WhatsApp reminder, assignment to a specific doctor/aesthetician, team notification. Email sequences in your language: welcome, post-treatment, follow-up, renewal. All from the backoffice without touching code.
What happens to my current patients?
We import them with full history (previous treatments, basic notes, communications). They receive a friendly email explaining the system change with their new booking link. Zero friction for them.
Is it GDPR compliant for sensitive medical data?
Yes. EU servers, at-rest and in-transit encryption, medical consent log, right to erasure. Daotomata is the processor; you are the controller. We sign a DPA. If you need country-specific certification (HSE in France, AEMPS in Spain, etc.), we discuss.
Do I need to sign an annual contract?
No. 3-month exit clause with no penalty after go-live. If in 3 months you don't see measurable value, you leave without paying more retainer and keep your domain and exportable data. Setup non-refundable (covers delivered work).
What if I have multiple doctors/aestheticians?
Base pricing is for 1-3 professionals (€229/mo). If you add more: +€29/mo per additional professional. Multi-location if you open a 2nd clinic: +€99/mo per location. Start with your current team, scale with you.
What reports do I get each month?
Automatic PDF on the 1st with: total bookings and by channel, no-shows, revenue per treatment, SEO ranking of your keywords (real Google Search Console data), per-channel attribution of your new patients, real ROAS of your Meta Ads, evolution vs previous month. You decide who receives it.
How does it compare to Doctoralia/Treatwell?
Doctoralia gives you a page inside their marketplace for €100/mo. Treatwell charges 12-20% commission on every booking (in high-ticket that's many thousands per month). Your patients are theirs, not yours. Daotomata gives you your own website with your domain, your brand, your local SEO — patients are 100% yours. Mindset difference: marketplace vs direct channel.
FINAL CALL

Stop paying 4 invoices. Start filling your agenda.

30 minutes with you. We audit your Google Business + your Meta Ads account + compute the real cost of your no-shows + show you what your aesthetic clinic would look like with the full stack. No commitment.

28-day guaranteeNo annual contract3-month exitSupport ES/EN/FR